Meet The Author: Over the years as a photographer, my focus has evolved and helped me specialize in several genres of photography. I started off in photography on the year book staff in high school, then through college I went on into the film and video production industry. I worked in commercial projects with such companies at Schering Plough, Auto Zone & Fed Ex. In my early days I also worked with a host of recording artists like 38 Special, Merle Haggard, Diana Ross, and more currently with such contemporary artists as Ginny Owens, Bruce Carroll and more. Working in the commercial realm of photography, I worked in fashion, product brands and all types of commercial photography. Over the past decade, my focus has been in weddings, not only working with brides, but also with magazines. Today I continue to work in commercial photography getting to shoot just about anything you can imagine, from swimsuit models, catalog shoots, weddings, magazines, and musicians, to the most famous car in the world. I assisted Sebastian Kim and his team, one of the top fashion photographers in the world on a major magazine shoot for GQ Magazine featuring Justin Timberlake, and continually study the top photographers to stay current. I’ve been published in dozens of magazines and fashion books worldwide, and in dozens of bridal magazines, blogs and catalogs. My recent work in the corporate music industry includes commercial shoots with such recording artists as “American Idol” sensation Lauren Alaina to hot County Music Artists such as Dierks Bentley. Los Temerarios and inspirational figures like Leigh Ann Tuohy from the world acclaimed movie “The Blind Side”. My most recent shoot was a feature shoot for Colin Cowie, of Colin Cowie Weddings, on location in Puerto Vallerta Mexico for Hard Rock Resorts.
This book draws from many years of award winning business and photography experiences, but especially focuses on the major changes over the last 8 to 10 years of fine wedding photography and editorial style photography. I love the new modern style of wedding photography, and the blend of classic traditional styles with a modern edgy style. Editorial lifestyle photography is very popular with the advent of Pinterest and Facebook. Lifestyle photography is soft, pretty and airy, where editorial fashion photography is bold, bright and edgy. Both styles are still very much in demand, and the industry continues to embrace innovators in these areas of digital photography.
Today’s bride wants unique wedding photography, this book gives insights in wedding planning, insights that can help brides create a grand event, and understanding for what it takes for exceptional photography for her wedding event. The book covers a lot of common mistakes that are easy to overlook. Brides get ton’s of advice from magazine editors, blogs and books every day, but real wedding experiences by a professional photographer are offered in this book that are invaluable for the bride who wants a wedding event of her lifetime. The book also draws insights from one of the most successful bridal hair salons in the country, and advice for hair and makeup that is essential for the wedding day.
The book offers many of insights for anyone who wants to learn more. Michael’s expertise in photography continually gets him booked for high profile shoots. Recently shooting a feature wedding with world renown wedding designer, Colin Cowie of Colin Cowie Weddings in Puerta Vallarta Mexico for Hard Rock Hotel and Resorts. My company has participated in high end bridal shows in New York City, photographed models in Central Park for catalogs, shot weddings in the Caribbean Islands, and I’ve photographed some of the most posh weddings you can imagine. I also talk about professional camera’s and what gear is essential for photographing high end weddings. Hopefully some of my stories and advice will help you learn more about beautiful wedding photography. If you are new in photography, this book will offer you lots of simple details and tips. I cover a lot of common mistakes, and offer some simple steps that even seasoned photographers will learn from. Many pros probably know a lot of these ideas, but if you are like me, you’ll enjoy some new insights, a fresh perspective, and get some confirmation in what you may already know. . . . . . .
Michael Allen of Michael Allen Photography